Jennifer Alvarado: ‘LOVE CAME DOWN’ 

Celebrity, Music, News

Jennifer Alvarado is an international recording artist from Vale, North Carolina and has amassed over 1 million streams on Spotify alone.

Her first EP project titled ”Playing with Fire” was released in April 2021.  She released a country pop EP titled “Songbird: Part One” in July 2022.  “Songbird” is a two part collection of songs that shows Jennifer’s growth as a writer and is sonically much different than her earlier projects. “Catfish” is the first single off the “Songbird: Part Two” EP that will be released in early 2023.  Her music has a country sensibility with a pop current running through it.  Her voice is smooth and passionate with a sweetness and power that merge seamlessly into satisfaction for the listener.  Her sound is a mixture of country, pop and blues that reflect an eclectic blend of influences.

She has been recognized locally for her songwriting and was named ”One to Watch” by Nashville Songwriters Association in Spring 2021 and Spring 2022.  Her songs “IDWYB” and “Filthy Water” were Top 10 Finalists for “Best Pop Song” and “Best Modern Country Song” for the Spring and Summer 2021 World Songwriting Awards.  She was just recently named  the “2021 Country Artist of the Year” by Indie Star Radio.  Her song “Curious” was a Finalist for “Best Pop Song” for the Winter 2022 World Songwriting Awards and won “Best Pop Song” for the Indie Songwriting Awards in Winter 2022.  Her song “Rock This Way” was named “Best Pop Song” and “Best Overall Song” by the Indie Songwriting Awards in Spring 2022.  Her duet “Starz Collide” with Canadian band, The Whythouse, was just named “Best Duet” for the Summer 2022 Indie Songwriting Awards.  She has been nominated for five International Singer Songwriter Association Awards, including “Female Vocalist of the Year”, a Josie Award for Female Music Video of the Year for “Filthy Water”, and a Carolina Music Award for Country Female Vocalist of the Year.

You always level up when it comes to new music! Please tell us how you continue to do that?! 

Thank you.  I hope to always be growing and getting better at music.  I think the more you do this, the more you gain confidence in your unique self expression.  For me, my sound has been a natural progression from wanting to imitate my influences to emulate them to embracing my personal vision.

Are you on cloud 9 when the music is out and you get to hear your fans’ feedback?

I love hearing feedback and knowing if a song struck a nerve or was relatable.  However, I get very nervous in the hours leading up to a new release.  I second guess if the song is ready or if it is extremely raw…whether I should be sharing my vulnerability with listeners.  I always come to the same conclusion in the end.

Are you  present to enjoy all the fruits of your labor or are you on to your next project? 

As I have gotten older and have tried to keep my priorities in check, I have become better about celebrating even the smallest victories and remaining present in the moment.  I am a planner and a dreamer.  I have always had a twenty year plan and so yes, I am always working on the next thing…but I have learned not being present in the moment can cause anxiety about the future and even depression when you are focusing too much on the past.

Taking on all that you do as an artist, what has been the most exciting part of making this new music ‘Love Came Down’?  

I actually wrote this song back in 2018.  It was part of a project that I headed up with my church worship group at the time.  The song was recorded by someone else and released.  I thought they did a great job; however, I always felt a disconnect with the song.  There were elements like the cello, etc. that I felt like we’re missing and it was in turn not my vision for the song.  I always knew at some point I would rerecord it.  It is now that time and I am proud that it is the first single off my upcoming Christmas project that will be out in 2023.

As you rise in your career, and level up with your new music. What is keeping you grounded?

I surround myself with truth tellers. I have a very supportive husband and friends and family.  My husband is my biggest fan, but he also is not afraid to tell me when I am wrong or could do better.  He watches out for me.  He calls me out when I need to rest or when I’m not giving my all.  I couldn’t ask for a more supportive spouse.

Where and how do we get to continue to support all that you do? 

Please follow me on my socials. Continue to stream my music on Spotify and Apple Music, etc.  Also, I would love to connect with you via my website: jenniferalvarado.com.

Please lend us some insight to what you want fans to take from your journey so far as a musician and what it means to you as they continue to support your new music? 

Never give up.  We all have been given unique talents and gifts.  We have been given that dream that keeps up at night.  The world does its best to cause us to lose that dream and our unique voice because that’s where our true power and purpose are found.  So fight hard to not lose it.

Direct Me Page – https://direct.me/jenniferalvarado

Official Website – www.jenniferalvarado.com

Spotify Artist Profile – https://open.spotify.com/artist/0bM0RX6zTNn5MuKdpb92xU?si=d7Xr7cSlTkqcXXivm_9sIw&dl_branch=1

Instagram – @jenniferalvaradomusic

Tiktok – @jenniferalvaradomusic

Facebook Music Page – www.facebook.com/jemmusic12  (NOTE: It is JENNIFER ALVARADO MUSIC for tagging purposes)

Youtube – youtube.com/jemmusic12

Reverbnation – https://www.reverbnation.com/jenniferalvarado

Twitter – @guitardiva12

Soundcloud – https://soundcloud.com/jem1984

End of Interview

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