Ms. Erdmann has a proven track record of leading global consumer brands and teams. Ms. Erdmann joins Kate Spade from L’Oréal where she served as the Global President of Urban Decay Cosmetics since 2018, driving the successful transformation of the brand, highlighted by a return to global revenue growth and strong profit gains. As CEO & Brand President of Kate Spade, Ms. Erdmann will have oversight of all aspects of the business, with a focus on accelerating innovation to drive consumer connections and sustainable global growth.
Tapestry, Inc has appointed Eva Erdmann as CEO & Brand President of Kate Spade, effective October, succeeding Liz Fraser.
Erdmann, previously Global President at L’Oréal’s Urban Decay, will focus on driving innovation, consumer engagement, and global growth.
CEO Joanne Crevoiserat praised Erdmann’s brand expertise and thanked Fraser for her contributions.
Joanne Crevoiserat, Chief Executive Officer of Tapestry, Inc., said, “I am excited to welcome Eva to Kate Spade. She is a talented global brand-builder with a deep understanding of the rapidly evolving consumer landscape and a demonstrated ability to cultivate desire, cultural relevance, and passionate communities for distinctive luxury brands. I am confident she is the right leader to unlock the significant runway for growth at the iconic Kate Spade brand.”
Joanne Crevoiserat continued, “On behalf of the entire organization, we thank Liz for her passion and dedication to Kate Spade and wish her well in her next chapter. Under her leadership, we advanced our strategies, refocusing the brand on its distinctive DNA, and creating the foundation for the future.”
Eva Erdmann, said, “I am honored to join Kate Spade. It is a truly special and purpose-driven brand with a unique position in the marketplace and significant expansion opportunities. I look forward to collaborating with the team to advance the mission of this powerful brand – bringing joy and self-expression to consumers around the world – and driving profitable growth for years to come.”
Note: The content of this press release has not been edited by Fibre2Fashion staff.
Fibre2Fashion News Desk (RM)