“This store is more than just a regular store. It’s a preview of the future of retail with a new concept and inventory that will inspire and fulfil the shopping experience. A massive thank you to all our suppliers and talented colleagues who poured their creativity, dedication, and hard work into bringing this vision to life,” said Ole Bech, retail director, Jack & Jones.
Jack & Jones has opened a multi-brand store on Oxford Street, London, marking its retail debut in the city and the first store for JJXX.
Spanning 1,300m2 over three floors, the store features a modern, bright concept aimed at enhancing the shopping experience.
The London location will serve as a model for future stores in Germany, Belgium, and beyond.
The Jack & Jones and JJXX teams have poured lots of work and attention to detail into creating a fresh store concept that showcases the products in a simple, bright, and modern aesthetic, the company said in a press release.
The London store is expected to lead the way for many more multi-brand stores in markets such as Germany and Belgium, added Bech.
“I’m incredibly proud and excited about this project. The opening of our first multi-brand store marks a significant milestone for us. It is the first of many Jack & Jones & JJXX stores to open in the future,” said Bech.
Fibre2Fashion News Desk (RR)